Colour Scheme Research:
I want my magazine to appeal to a wide range of ages. My magazine will have a mainly female demographic, so I want the colours I chose to reflect this. I want them to be bright and catchy but not too overpowering, as I want my readers to be attracted to my magazine and not detracted because of bright leary colours. The colour scheme must also match my ethos to create a successful house style. This will then hopefully act as a pull to my magazine.
I want my magazine to appeal to a wide range of ages. My magazine will have a mainly female demographic, so I want the colours I chose to reflect this. I want them to be bright and catchy but not too overpowering, as I want my readers to be attracted to my magazine and not detracted because of bright leary colours. The colour scheme must also match my ethos to create a successful house style. This will then hopefully act as a pull to my magazine.
I have looked into current pop magazines on the market, to look at the colour schemes they have used and how effective they are.
- Magazine One is an issue of 'We Love Pop.' It has a mainly female demographic which is similar to what I hope to achieve. The colours they have used are Hot pink, white and black. There is also use of bright yellow on the cover to make certain accent points stand out. The hot pink has been used to make the focus points on the cover more important For example the main cover stars name is in hot pink along with the magazines masthead. This shows coherence throughout the two. Hot pink has been used well on this cover as it works well over the dark dress that the artist is wearing. By using this colour along with the black and white in place it ensures that everything can be read over the image. Pink is a colour commonly related to females so the use also reflects the target audience of the magazine further.
- Magazine Two is a 'Top of the Pops' magazine which reaches a large female target auideience. Once again they have used the pink but have also used a number of other colours - yellow, red, white. All of the colours work well together creating excitement and fun on the page. The placing of the coloured font and text boxes make sure once again everything can be seen. Using a mixture of colours works well in my opinion as they add life to the page. Despite the use of all the colours I still think a successful house style is created on this front cover as they all add something to the page.
- The final magazine is from Billboard magazine. They have a much wider demographic reaching both sexes. They haven't used pink but have instead swayed towards having a blue background with white, yellow and red font. The colour combination works well together as the magazine has nothing but text on it cover, This magazine would still appeal to females, meaning that pink doesn't always have to be used to grab the attention of a female audience. By using other accent colours the whole magazine comes together creating an effective house style.
I am going to use the colour schemes from these 3 magazines to determine my final colour scheme. It is also important the colours reflect the pop genre as well as the country genre I am going for. This s crucial to creating the start of my magazine ethos. If the colours are not right it will set my magazine style of balance which will effect its outcome,.



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